Viktor & Rolf · Concept

Viktor & Rolf · Concept

A 3D fragrance advertisement inspired by Viktor & Rolf, designed for short social media formats. A personal concept, not commissioned by Viktor & Rolf.

Client

PERSONAL PROJECT

Year

2025

Project overview

A personal research and development project exploring a dynamic 3D advertisement for a Viktor & Rolf fragrance. The exercise simulated a launch campaign tailored to social media (Reels and TikTok), with an immediate visual hook in the first three seconds and a strong pace.

My role

Full production: storyboard, bottle modeling, materials, lighting, camera animation, rendering and post-production.

Process

An in-depth study of Viktor & Rolf’s visual identity informed an animated sequence designed to hold attention on social media. The scene was optimized for animation rendering, followed by render-pass management, color grading and editing to achieve a finish suited to luxury advertising.

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